Fig. 02The ladder · Blueprint
Estate Blueprint · $3,500–7,500

Architecture before building.

Automation on top of a broken structure just moves the leak faster. The Blueprint is where the digital estate is designed — CRM, pipeline, funnel, lead flow, and automation logic decided on paper before anyone builds. We build the digital estate around your real estate.

Fig. 01What it is for
The architecture step

The Audit finds where revenue leaks. The Blueprint decides how the estate is built to stop it. It is the difference between a quote and a plan: a complete architecture for the system — structure, logic, stack, and sequence — so the Buildout executes a decision instead of improvising one.

Fig. 02What is included
The deliverable
  1. 01
    CRM & pipeline architecture

    How contacts, deals, and stages are modeled — the structure the whole operation runs on, defined before a record is created.

  2. 02
    Funnel structure

    The path from first signal to booked work: pages, steps, and the qualification logic that filters for fit instead of volume.

  3. 03
    Lead flow

    Where leads enter, how they route, and who or what owns each one — so nothing lands in a place no one is watching.

  4. 04
    Automation logic

    The rules behind follow-up, handoffs, and stage changes — designed against the process, not bolted onto a broken one.

  5. 05
    Tech stack decision

    Which tools own which job, what you keep, and what gets retired — chosen so you own the rails, not rent them.

  6. 06
    Build roadmap

    A sequenced plan for the Buildout: what gets built, in what order, and the dependency between each piece.

Fig. 03Where it sits
Price & lifecycle
$3,500–7,500
Estate Blueprint · price band
Blueprint
Lifecycle stage · after Audit, before Buildout
SignalQualificationEstate InventoryAuditBlueprintBuildoutActivationStewardshipExpansionProof
Start at the entry

Every Blueprint begins with the $1,500 Audit.

The Digital Estate Audit maps your digital estate and finds the leaks — the diagnosis the Blueprint is built on. We do not propose architecture before we have seen the system.